THE WHITLATCH WEEKLY

Nearly 10 years ago this month, I created my first and last Facebook profile. Sitting in my High School Library towards the end of my Senior year, I cluelessly put together a picture, a couple monumental dates and places, clicked on the "Save" button and wa-la.  Piece of cake. Now, if it could have only stayed that simple.  Social Media profiles are becoming more and more of a reliable source for representation of a person, company, or event. The days of uploading some random picture and being ok with it are gone. Establish what you will be using your Social Media profiles for. Business? Fun? Maybe both? Regardless, your audience needs (and wants) to know what they will be getting. Choosing the right Social Media platforms that fit your lifestyle is key. Don't feel that you MUST HAVE certain accounts to make everyone happy. For instance, I don't use Snapchat or Pinterest. It's just not me. Does that mean Could they work for you? ABSOLUTELY.   YOU MU...

          In 1995, Newsweek  released an article titled, " Why The Web Won't Be Nirvana ."  This article was basically written to make the argument that the Internet was only going to be a fad. Paragraph after paragraph, it literally mocks the thought of being able to take a computer to the beach, purchasing items via the internet, or even having newspapers or books replaced with digital versions.  Author of the article, Clifford Stoll, made it very clear this would soon fade out, and the Internet would only be a fad.  Two decades later, here we are again.  The term, "fad," is being thrown around once more, and guess what...they were wrong again.                 It's funny how wrong Clifford, and many others, were about the Internet and its possibilities.   Nearly each resource or tool he said could never come from the internet, has flourished on the internet.  As the...

WHAT WORKS IN SOCIAL MEDIA Since the launch of the Social Media epidemic, users from all across the globe have found what you can and cannot do in the Social Media playground.  Similar to Google and some of the other powerhouses of the web, Social Media had no clear blueprint of what worked and what did not in the beginning.  Trial and error was the only real course anyone had in navigating through Social Media.  Thousands of little icons and emojis later, things are much different.  There is some understanding to Social Media these days, which is only making the Social Media realm bigger and bigger.  Here is what is working and what is not as we come to a close of 2015. 1.) PROMOTE ALL OF YOUR ACCOUNTS - One of the best features that the majority of Social Media outlets have is they can normally be synced to one another.  Instead of just posting a picture on Instagram, you now can post to Facebook, Twitter, etc. with a couple extra clicks.  Not t...

WATCH OUT 2016 Some new players in the app world are about to be knocking on the doors of some of the most popular icons are thumbs and index fingers can’t get enough of.   Here is a list of the top 8 apps to keep any eye out for the first of the year… (In no particular order) 1.) Shots – with the word “selfie” becoming more and more relevant each day (unfortunately) a new app breaks in to the scene in 2016, designed specifically for those oh so important selfie moments… imagine if “instagram” and “snapchat” had a baby... it would be shots .   It does have some features those two lack however.   It won’t be so focused on privacy and security, but more so connecting with people and being able to share your pictures.   You will not be able to comment on the pictures, but you can chat back and forth with others. 2.) Wanelo – what would be the perfect word for stuff you want, need, and love?   You guessed it... wanelo .   Allowing you to br...